PORTFOLIO VIEW BY CATEGORY ABOUT PIXEL HIPPIE SERVICES & CLIENTS CONTACT
Creatives with a conscience
hip.pie[hip-ee] –noun
A person who seeks spontaneity, direct personal relations and expanded consciousness.
Note
The works attached herein are the sole intellectual property of Pixel Hippie Creatives and are therefore rights-protected. Adoption of any component parts of the said works is not permitted without Pixel Hippie Creatives’ expressed consent. Pixel Hippie Creatives reserves the right to seek legal representation for any deliberate rights infringements.
Due to a tight budget and venue space constraints, I came up with this concept of a modular system which could have readers from all 4 sides. The 3 separate modules can be taken apart for easy transport and storage during the roaming roadshow. To fit in the many topics, each side dealt with one topic, clearly marked out in its own colour scheme.
A mini-booklet for teenagers to dispel myths about smoking, and teach them how to reject offers of cigarettes. A grunge feel was especially chosen as hip-hop culture now dominates the youth entertainment scene and will appeal to them. The booklet is styled like the lyrics sleeve of a hip-hop CD as youths now are very into music.
Tone of voice is direct and no-crap, so youth can appreciate the frankness and be more open to the information. Language is not top-down, instead letting the reader make his own decisions. Street slangs and hip-hop terms are used where suitable.
Society for Prevention of Cruelty to Animals (SPCA)
Nanyang Academy of Fine Arts (NAFA)
Metro Philharmonic Youth Choir (MPYC)
Food #03
Post-Museum
The Tooth Fairy
SINQSA
My Philosophy
I find communication work challenging, as it takes proper research and thought to zero in on the most suitable way to communicate a message. Many creative agencies provide random copy/designs, which only fulfil the minimal purpose of being there for the client to use. But is the maximum potential reached?
Pixel Hippie aims to do adequate research and digestion, only proposing concepts that I truly believe will work for the client. My double-set of skills in both academic (copywriting) and aesthetics (design) will ensure that each communication solution is well-blended.
Take a look at my portfolio (click on the pics to enlarge them), and do drop me a note if you're keen to offer an opportunity for collaboration.
About Ping
Ping graduated from the National University of Singapore with a Bachelor of Arts (Honours) in Philosophy and Japanese Studies, 2000. She has worked on many different writing and editing projects such as handbooks, brochures, postcards, posters, exhibition panels, newsletters, magazine and web articles.
5 years of experience in the education and publicity industries have given her practice in writing for a wide range of target audiences, such as young children, youths, adults and the elderly. She is also well-versed in simplifying complicated jargon into simple language easily understood by the layman or heartlander.
Ping procured a second training in visual arts when she received a Diploma in Visual Communications (with Distinction) from the Nanyang Academy of Fine Arts in 2006, specialising in Advertising Design. She also garnered many awards in international student competitions.
Equipped with 2 complementary skills, she is able to better conceptualise a finished product and provide both copy and design working in tandem with each other.
Ping has been working as a freelance copywriter, designer and art teacher since 2007.
